Perfect Timing: Discovering the Best Time to Make a Sales Call for Maximum Engagement

Introduction Every sales professional knows that timing can make or break a deal. Finding the best time to make a sales call for higher engagement is not just about convenience—it’s a strategic decision that can dramatically impact your success rates and bottom line. Research shows that making calls at optimal times can increase connection rates […]
The Art of Authentic Cold Calling: Building Relationships Instead of Pushing Sales

Introduction Cold calling remains a cornerstone of business development despite the digital age transformation. However, nothing turns prospects off faster than a clearly scripted, pushy sales pitch. According to a study by Gong.io analyzing over 90,000 cold calls, the most successful cold calls are those that don’t sound like cold calls at all. The key […]